Maid to Order is a small, locally run cleaning service. The company was started by the female founder after she became a mother and left her career. She strives to provide quality cleaning services for families and businesses in the area. She believes that everyone deserves to come home to a clean home where they can relax and enjoy. She wants to provide families with more quality time and less time worrying about chores. Her motto is “ Our Maid to Order team doesn’t just provide cleaning services, we provide quality of life services.”

Maid to Order started out advertising by word-of-mouth. Slowly the company began to grow and it was clear they needed more of an online presence. The owner herself is not too tech-savvy but was able to create a Facebook business page on her own. The company was still lacking an online presence in the form of a website and that’s where I came in. The challenge was to create a website in which potential clients could learn more about the company and it’s founder, view a list and description of services, view before and after pictures, read testimonials, and most importantly, have a way to make contact in order to book cleaning services.

The target audience is heads of households who are busy and hard-working individuals. They usually work full-time and do not want to spend their off time doing household chores but they have a strong desire to provide their family with a clean, organized, and safe home.

I first focused on the About page for this website to highlight the story behind Maid to Order and to help readers build a connection to the company. From there, I wanted to help make users aware of the variety of services offered. A visualization always helps so I created a page for before and after photos to showcase some of the most impressive work. Social proof is becoming more and more important for businesses so I included some testimonials as well. And perhaps most importantly, those visiting the site needed a way to contact Maid to Order to book their services so I included a strong CTA across all pages.